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تبیین تأثیر یادگیری راهبردی بر بهرهبرداری از فرصت های کسب و کار بین المللی با میانجیگری بلوغ سازمانی و قابلیتهای پویای صادراتی | ||
اندیشه مدیریت راهبردی | ||
مقاله 4، دوره 17، شماره 3 - شماره پیاپی 37، مهر 1402، صفحه 111-150 اصل مقاله (873.51 K) | ||
نوع مقاله: مقاله علمی-پژوهشی | ||
شناسه دیجیتال (DOI): 10.30497/smt.2024.246221.3564 | ||
نویسنده | ||
رضا سعیدی* | ||
استادیار گروه مدیریت بازرگانی، دانشکده مدیریت و اقتصاد، دانشگاه شهید باهنر کرمان، کرمان، ایران. | ||
چکیده | ||
مهمترین مسیر برای بقا و بهدور ماندن از تکانههای اقتصادی، استفادۀ از دانش برای بلوغ سازمان و رشد قابلیتهای صادراتی آن متناسب با تغییرات محیط بینالمللی است. هدف از این مطالعه آن است که با ارائه مدلی اثرگذاری اکتساب دانش مربوط به کسبوکارهای بینالمللی به درون سازمان در بینالمللی شدن آن را بیازماید. کسبوکارها بهمنظور بهرهبرداری از فرصتهای رشد، دسترسی به مشتریان جدید و تطبیق با تغییرات محیط برونمرزی وارد عرصه فعالیتهای بینالمللی میشوند. ازآنجا که اطلاعات تفصیلی در مورد شرکتهای کوچک و متوسط تولیدی صادرکننده وجود ندارد، با استفاده از فرمول تعدیل شده کوکران برای جامعه آماری نامعلوم، حجم نمونه تحقیق بر اساس واریانس گروه خبرگان، 160 نمونه برآورد شد. نوع پژوهش کاربردی و از روش آمیخته کیفی مصاحبه و گلولهبرفی و کمّی معادلات ساختاری بهعنوان ابزار تحلیل پرسشنامه برای تبیین مدل بهره برده شده است. به کمک گروه خبرگان پایایی با آلفای کرونباخ 78% برای پرسشنامه تحقیق برآورد گردید. نتایج تحلیلها نشان داد که مدل ارائه شده برازش خوبی دارد و تزریق دانش حاصل از یادگیری سازمانی موجب بلوغ سازمانی و استفاده مؤثرتر از قابلیتهای پویای صادراتی و در نتیجه بهرهمندی مؤثرتر سازمان از فرصتهای کسبوکار بینالمللی میشود. | ||
کلیدواژهها | ||
یادگیری راهبردی؛ قابلیتهای پویای صادراتی؛ بلوغ سازمانی؛ بهرهبرداری از فرصتهای کسبوکار بینالمللی؛ دانش | ||
عنوان مقاله [English] | ||
Explaining the effect of strategic learning on the exploitation of international business opportunities with the mediation of organizational maturity and dynamic export capabilities | ||
نویسندگان [English] | ||
reza Saeedi | ||
Department of Business Administration, Faculty of Management and Economics, University of Kerman Shahid Bahonar , Kerman, Iran. | ||
چکیده [English] | ||
The purpose of this study is to test the effectiveness of knowledge acquisition related to international businesses within the organization in internationalization by presenting a model. Since there is no detailed information about exporting small and medium manufacturing companies, using Cochran's modified formula for the unknown statistical population, the research sample size was estimated to be 160 samples based on the variance of the expert group. The type of research is applied and the qualitative mixed method of interview and snowball and quantitative structural equations has been used as a questionnaire analysis tool to explain the model. With the help of a group of experts, reliability was estimated with Cronbach's alpha of 78% for the research questionnaire. The results of the analysis showed that the presented model has a good fit and the injection of knowledge obtained from organizational learning leads to organizational maturity and more effective use of dynamic export capabilities, and as a result, the organization benefits more effectively from international business opportunities. | ||
کلیدواژهها [English] | ||
Strategic learning, dynamic export capabilities, organizational maturity, exploitation of international business opportunities, knowledge | ||
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